Social business is like presidential elections

64024_344544775592483_100001108908372_1055511_1928219822_nThere is one year, I’ve written an article wich compared the presidential elections and the entreprise 2.0. This month the french president has celebrate is one year birthday at the Elysée. It’s the occasion to translate this article.

Launch a social business project is like a presidential election. There is the pro and the con, the pledge, the spin doctors (consultants)… and if your project is validated, you’ll have to deliver. Let’s see that in details.

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