Accenture firm has released a new study on its technologies vision and their impact in 2013 on companies, with the central idea that any business becomes digital. This is not the first time I come back on this issue with some IBM studies, MIT, Sloan Management review, Mc Kinsey … the idea of digitizing the company is increasingly highlighted. But as nothing is worth pedagogy, and pedagogy is also repetition, here are the main points, which are related to the ideas presented in this blog, and not the entire study. I pass on all the tool side, data … (Even if it is interesting, but distant from the editorial line of this blog).
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Management 2.0 = self management ?
When you meet top managers for a collaborative project, the two fears that come up most often on the table is the loss of control and the idea that « collaboration = anarchy or self management. »Â I’ll gloss over the loss of control (if there is no trust in its employees it can’t work and managers have to understand that employees have other means to put you in the mess if they wish).
But this idea of ​​self management, I can hear it more and more often from people more familiar with the concept of management / enterprise 2.0. So finally Enterprise 2.0 = self management ?
Social Business : a Care Bears world ?
Which managers 2.0 for the enterprise ?
When we talk about collaboration in enterprise and management, immediately the word community manager comes up. If the creation of communities is important and one of the main incarnations of collaboration inside the enterprises, it remains that the « traditional » management continues to exist. I already touched on in my post about leadership and collaboration
Management 2.0 : storytelling and community
Last week my blog post was already about storytelling, but more about the vision. Today it’s more about the benefits of this « technique/skill » in the context of a community. In fact, words are the link and the sociable binder of these communities, even more when they are virtual, the distance distending the physical link.
Even in its future, the community will continue through its history/story. « Champions » of your communities will share their experiences around them to their colleagues, the director of communities or community strategist will promote the community to his sponsors …Â Communities and often arise through a story where the founding leader outlined his vision of the community, its values, goals …
In this post I will focus on sharing experience in community thanks to the storytelling.

